Clare Lydon
Originally published:
April 30 2024
Updated:
December 5 2024
Our campaign for UCLan crowned winner at Educate North Awards 2024
We’re delighted to announce that the ‘When it feels wrong, it’s wrong’ student engagement campaign we created for University of Central Lancashire was crowned winner of the ‘Campaign of the Year’ category at the Educate North Awards 2024 last Thursday!
This hard-hitting campaign played a crucial role in empowering students to recognise and report harmful behaviours on campus – a tough but really important topic to shine a spotlight on.
While we’re over the moon that our work has been recognised for this award, what really makes us smile is that this campaign led to an 81% increase in the use of the University’s ‘Report and Support’ tool (against an initial target of 20%).
You can read the full case study here.
About the writer
Clare has nearly twenty years’ experience in marketing strategy for the public and third sectors. As Founder and Managing Director at Eleven, Clare’s specialities include strategic thinking, brand development, stakeholder engagement and campaign planning.
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